The road to success is not always a straight one...

Established in 2008 by Patrik and Diane Wennerland, OptiRev Solutions works with hotel owners and operators wishing to analyse their distribution and marketing strategy in order to increase their revenues.

Connected with a team of trusted associates and suppliers, OptiRev Solutions offers constructive solutions and in-depth expertise in the increasingly complicated distribution world. With over 20 years experience at all levels in the hospitality, travel and technology industries, we are able to advice on how to manage the many distribution channels that exist, how to structure your rate strategy and online marketing campaigns, and how much you should or shouldn’t be paying for these services.

Our comprehensive range of services can reach from a complete Sales and Marketing Strategy to just some specific aspects of Online Distribution.
Areas where we can assist you include:

Branding and Hotel Representation Options – Should I join a hotel chain or stay independent? If I remain independent how do I compete with the global chains? Which options are best for my hotel(s), what are the costs and what are the benefits?

Sales Organisation - How to create effective hotel sales teams? How can I match contract performance to actual production? How can I store client revenue targets, activity plans and production data in one place?

Market and Competitor Intelligence – How can I find out what my competitors are up to online and via GDS? What market share do I have compared to my competitors?

IT Solutions for the Hospitality Industry – How do I chose a cost effective integrated IT platform that will give me a Return On Investment? OptiRev Solutions can assist with your RFP process and help you find the best solutions for your business.

Conference and Meetings Business – How can I win more groups and function bookings? How can I display my meetings facilities and make them bookable online? How do I get my hotel included in online RFP’s? How do I optimise my hotel’s presence in this important market segment?

Channel Management – What tools are available to monitor and update all the different distribution channels? How do I work with the OTA extranets directly or do I have to go via a chain or hotel representation company?



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quotes.pngWe have had the pleasure of working on a number of consulting assignments with OptiRev Solutions and it has always been a successful collaboration. OptiRev Solutions are professional, knowledgeable and fun to work with!

— Joe Sultan, Owner at Perspectiva Consulting